Why the Right Community Could Be a Woman’s Greatest Advantage
For generations, women have been encouraged to work harder, save more and persevere. Yet personal determination, while essential, cannot overcome...
Business & Brand
Telecom Downtime Puts Nigeria’s Growing POS Economy at Risk — Finance Experts
Telecommunications disruptions could threaten the growing agency banking ecosystem and the livelihoods of thousands of point-of-sale (POS) operators across Nigeria,...
Oxygen X Brings Credit Closer to Traders in Lagos Markets
Oxygen X Finance Company has taken its “Right Where You Are” campaign to CMS and Obalende markets in Lagos, engaging traders, small business owners, and other Nigerians where they work and do business. The activation enabled the Oxygen X team to speak directly with traders about access to credit and the practical financial needs of running a business, including restocking, managing cash flow and pursuing new opportunities. The campaign reflects a simple belief: credit should be within reach of the people who need it. “We need to close the gap in access to formal credit,” said Emmanuella Awogu, Brand Manager, Oxygen X. “The neighbourhood shop owner, the amala seller and the market trader may not have the paperwork, banking history or access that can make borrowing from a conventional lender straightforward. Yet they run viable businesses, serve customers, and contribute to the economy every day. “Our role is to make credit more accessible. Through our digital channels and agent network, we are bringing loans closer to customers, so they do not have to leave their businesses or endure long waits to access financing. We want people to know that when they need credit, Oxygen X is right where they are.” Backed by Access Holdings, Oxygen X offers personal, Small and Medium-sized Enterprise (SME), business and working capital loans to individuals and businesses. Customers can apply through the Oxygen X mobile app or website, while the company’s expanding agent network brings access into more communities and markets. Oxygen X is also widening access to Buy Now, Pay Later (BNPL) financing through OxygenNow, which allows customers to purchase products and spread payments over time. Its growing network of BNPL partners includes Thermocool, Orca Mall, Konga, Redington and Izifin Technologies. The CMS and Obalende activation forms part of Oxygen X’s broader “Right Where You Are” campaign, which brings credit closer to everyday Nigerians through direct engagement in the communities and markets where they live, work, trade and earn. Whether it is a trader seeking funds to restock, a small business owner managing working capital, or an individual applying for a personal loan, Oxygen X is taking its message beyond digital platforms and into the places where customers conduct their daily lives. Credit should not feel out of reach. Sometimes, it simply needs to meet people right where they are. About Oxygen X Finance Company Oxygen X is a digital-first consumer lending business committed to unlocking financial possibilities for Africans. A subsidiary of Access Holdings Plc, Oxygen X is built to redefine lending across the Access ecosystem by delivering financial solutions designed to help individuals and businesses thrive. Built on advanced risk technology and a customer-first philosophy, Oxygen X is on a mission to become the world’s most respected African lending brand, one that empowers people to make smart financial decisions, improve their livelihoods, and move confidently to their next level. From salary earners navigating monthly needs to entrepreneurs growing their hustle, Oxygen X provides accessible loans that create real impact. Our approach blends financial innovation with sustainability, ensuring that every loan given supports long-term progress for customers, communities, and the economy. With a growing community of users, strong governance structures, and the backing of one of Africa’s largest financial ecosystems, Oxygen X is shaping the future of digital credit - one responsible loan at a time- https://www.oxygenx.africa/
FirstEase: How FirstBank Is Making Big-Ticket Purchases and Everyday Bills Easier
For many Nigerians, buying a new smartphone, laptop, television, refrigerator or other essential household appliance can become a difficult financial...
Pivot Nigeria 2026 To Examine The Cost of Nigeria’s Global Perception
Pivot Nigeria, a thought leadership platform focused on reframing how Nigeria is perceived, is set to hold the second edition...
Onireti Emerges Patron of BSA Door-to-Door Campaign Support Group
.…Pledges ₦2m, Operational Bus to Group The Director of the City Boy Movement, Oyo State, Hon. Olufemi Onireti, has been...
Fidelity Promotes 13% of its Workforce
….. Reinforces Performance-Driven Culture Leading financial institution, Fidelity Bank Plc, has announced the promotion of 433 employees through its 2026...
Nigeria’s Data Consumption Rises 44%, Putting Network Infrastructure Under Pressure
Nigeria’s data consumption rose by about 43.6 per cent between January and July 2026 compared with the same period in...
Nigeria’s Data Consumption Hits Record High, Fuelling N1trn Network Investment
Nigeria’s data consumption reached a record monthly high in July 2026, increasing pressure on telecommunications operators to invest in the...
LETTER OF UNWAVERING SOLIDARITY TO HIS EXCELLENCY, NYESOM EZENWO WIKE, CON
The Honourable Minister of the Federal Capital Territory, Federal Republic of Nigeria. Your Excellency, RE: PLEDGE OF UNFLINCHING SOLIDARITY AND...
BettaBuilder Takes Construction Connections Digital With Oct. 1 Marketplace Launch
BettaBuilder Marketplace, a Nigerian construction and real estate technology company, is set to launch a digital platform aimed at changing...
Kudiwave Urges IGP to Probe PalmPay’s Alleged N750m Transfer
We, at Kudiwave Technologies Limited, have called on the Inspector-General of Police, Olatunji Disu, to initiate an independent and comprehensive...
An Ode to The Bull: Celebrating Mike Adenuga and Glo at 23 by Prof Tayo Popoola
There is a nickname that has followed Michael Adeniyi Agbolade Ishola Adenuga Jr. for decades: the Bull. It is more...
How Faster 4G, 5G Are Changing Nigeria’s Global Creator Economy
Nigeria’s growing digital creator economy is increasingly being shaped by the quality and speed of the mobile networks connecting creators...
Who Is Watching Africa’s Reputation? New Intelligence Infrastructure Opens Public Institution Reputation Audits Across the Continent
Africa Reputation Pulse™ (ARP™), a continental independent reputation intelligence and audit infrastructure, officially launches today to give African institutions access...
